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Let’s Roll

Retail expert Lindsey Royce, is the electric plug bringing strategies and insights to life with an element of sparked synchronicity and big-picture thinking.

Lindsey excels in the art and science of engagement — specializing in detailed storytelling, photo/video, product, and calls to action. Rooted in fashion leadership she grew Theory’s eCommerce business +33% across accounts including Saks Fifth Ave, Barney’s New York and Asia.

Testimonies

  • T. Titley, CEO GL Foundation

    Personable, engaging and cool under pressure, Rolls displayed many important qualities that my organization strongly values in the people who work with us. Lindsey is an adept problem-solver with keen intellect which we saw time and time again throughout the many projects worked on.

  • Laurence Philip, CoFounder WIN

    The strategy rollout went beyond expectations. We are extremely happy with the depth of the brand direction Rolls created.

  • Kate McNee, Prestige Brands

    The program was no easy feat and Rolls handled it like a pro, taking on the A-Z production of six week-long international experiences. The result was truly outstanding, and I consider myself fortunate to have been involved in creating such high-quality material.

Services

  • Aligns your brand’s creative elements with your goals, delivering visually stunning content for eCommerce, runway, and lifestyle. Photography, video, styling, UX/UI, immersive events and intimate gatherings.

    With a creative eye, Lindsey captures moments with precision and artistry, transforming them into compelling narratives with an eye on function and style.

  • Comms planner meets troubleshooting, a comprehensive approach blends data-driven insights, creative vision, risk management, and decisive action to achieve your business goals.

    Transform your numbers into actionable insights and ensure operational efficiency and safety by assessing infrastructure, products, and sales for impact.

  • Bridging institutions and individuals with an essence of kismet for meaningful partnerships backed by cultural integration, seamless transitions, and mutual growth. From creative initiatives to talent, scope, scout and finds.

  • Helping break through your biggest challenge to develop previously “impossible” solutions. This participatory solo - round table experience promises to ignite creativity and drive innovation. ​

    As seen at Theory 42 Gansevoort, Coindesk Concensus 2024, Austin Convention Center

  • We calm the storm by listening empathetically, making clear assessments, collaborative problem-solving, and fostering a supportive culture.

    i.e)

    1. Assess the situation with clarity and objectivity, identifying triggers and potential areas of conflict.

    2. Acknowledge emotions with active listening and empathy while maintaining a calm demeanor.

    3. Engage in collaborative problem-solving to seek mutually beneficial solutions with respect and understanding.

    4. Utilize grounding techniques and mindfulness practices to promote clarity and diffuse tension.

    5. Foster a culture of support and trust where all voices are heard and valued.

    6. Navigate challenges with grace and resilience to foster harmony within our community.

  • Business inspections play an integral role in safety and operational efficiency by assessing infrastructure, products, personnel, and financials to ensure regulations are maintained.

    In navigating the dynamic landscape of today's challenges, the Rolls network adopts a proactive approach to risk assessment and management. Here's how we execute this strategy with a solution-oriented mindset:

    1. Survey the scene with a comprehensive risk assessment from a strategic perspective, identifying potential threats and vulnerabilities.

    2. Develop solution-oriented strategies to mitigate identified risks while maximizing opportunities.

    3. Implement proactive measures to address risks effectively, focusing on prevention and mitigation.

    4. Monitor and evaluate the effectiveness of risk management strategies, adjusting as needed to maintain alignment with organizational goals.

    5. Foster a culture of adaptability and innovation, encouraging continuous improvement in risk assessment and management practices.

    6. Ensure transparency and accountability in risk management processes, fostering trust and confidence among stakeholders.

  • Our Bond Programs are designed to foster seamless onboarding and cultural integration. With a focus on creating mutual symmetry and a smooth transitions for new partnerships.

    1. Meet and vibe while establishing common goals and values that align with the shared vision, promoting collaboration and alignment.

    2. Facilitate building protocol activities and collaborative projects that encourage interaction and relationship-building among parties from both organizations.

    3. Provide comprehensive onboarding programs for new employees, introducing them to the merged culture, values, and processes while fostering a sense of belonging.

    4. Foster open communication channels and regular feedback sessions to address any concerns or challenges that may arise during the integration process.

    5. Encourage cross-functional collaboration and knowledge sharing, leveraging the diverse expertise and perspectives of all team members.

    6. Celebrate achievements and milestones together, reinforcing a sense of shared purpose and accomplishment among the integrated teams.

    By prioritizing partnership alignment, team bonding, and effective onboarding, we create a unified and resilient organizational culture that drives success and growth with positive impact

  • Mystery Shopp

    Our Mystery Shoppers Program is tailored for the luxury market, ensuring your brand delivers a white-glove experience at every level. We send in discerning individuals to discreetly assess the high-end customer journey with precision and expertise.

    1. Briefing: Each shopper is carefully briefed on luxury-specific goals, whether it's service excellence, product presentation, or maintaining an exclusive ambiance.

    2. Observation: Shoppers engage as premium clients, evaluating every detail—from personalized interactions to curated displays—ensuring your brand’s luxury standards are upheld.

    3. Reporting: After each visit, comprehensive reports provide key insights and actionable feedback, focusing on enhancing the luxury experience while identifying areas of improvement.

    4. Follow-up: We collaborate with you to refine touch points, ensuring continuous elevation of the customer experience to meet the expectations of the luxury market.

    Our bespoke approach ensures your brand delivers on its promise of clean and sophistication, every time.

"From Kickstarter to Bergdorf Goodman’s, Rolls made it happen. Lindsey’s sage advice and intros transformed our brand into menswear success. "

Cody Disch, CEO Ace & Everett

Ready to Roll?

Talk to us.